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How to End Your Headline Writing Dilemma?


Yes it is a Dilemma for most of us!

We hear that headlines need to…

Grab attention

Arouse Curiosity

This is something I am working on right now.

One place I used to check whether my headlines were good enough was http://www.aminstitute.com/headline/

Wait a minute…

Before checking I need to write the damn thing.

That’s where I used to get stuck.


My coach Danny Iny aka Freddy Krueger of Blogging, introduced two free resources to help write GREAT headlines.

I want to share them with you as I can see they are very useful.

  1. 52 Headline Hacks by Jon Morrow
  2. Why Headlines Fail by PsychoTactics.com

So, take time to download these free resources and start learning.

I am still in the process of mastering them.

Should you change the old headlines after learning all these tricks?


This is what I am doing,

I see how the post is performing at the moment and take it case-by-case basis.

If you are going to change your old headlines, pay attention to the keywords you have optimized. 

Now it is your turn…

Please let us know any headlines you changed after reading these e-books.

Yes, give us the before and after headlines in the comment section below.

If this helped you please share on Google+ and Facebook groups you frequent.


Yours in Success



About the author: Sharing passion for personal growth, horticulture and environment

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{ 12 comments… add one }
  • Vitoria Castro May 16, 2013, 12:14 pm

    Amazing resources Damayanthi! Now I know why your headlines are always more interesting ! For sure it works for videos as well 🙂

    Thank you so much for sharing.


    • Damayanthi May 16, 2013, 9:14 pm

      Glad you liked it Vitoria.
      Yes for sure these will work for video, email subject lines, articles…

  • Ti Roberts July 12, 2013, 9:09 am

    Wonderful post, Damayanthi:

    Writing effective headlines can be tricky. I’ve learned that you want to aim for your head line to be controversial while at the same time sparking curiosity.

    Those type of headlines seem to get the most attention, gain the most traction and go viral.

    This is my first time visiting your blog, Damayanthi and I like what I’ve seen and read so far. I’ll be sure to share this post with my social circle. I’ll also comment and share it on bizsugar.com.

    Keep up the great work and I look forward to connecting with you more soon. 🙂


    • Damayanthi July 12, 2013, 9:21 am

      Welcome to my blog Ti. Appreciate sharing with your social circle and bizsugar.
      I will visit that site. (sorry never heard about this)


  • Adrienne July 13, 2013, 10:53 am

    Ah, learning from the master himself Damayanthi. Way to go.

    I’ve got the 52 Headline Hacks but I don’t believe I have the other site. I use to use that headline analysis program years ago and although it would gauge things I never really saw an increase in traffic from the headlines so I quit using it. Maybe I should test it again just to see if I’ve learned anything new.

    Thanks for sharing these and so glad you’re learning from Danny. He’s awesome.

    Enjoy your weekend and thanks for these shares.


    • Damayanthi July 15, 2013, 9:42 am

      Hi Adrienne,

      Yes the other one by Sean is a good one too. I used to use an headline analysis tool as well, but wasn’t sure how effective it was because I didn’t as much of a difference.

      Thanks for your input. Yes, Danny is awesome.


  • Rohi July 15, 2013, 11:35 pm

    Hi Damayanthi,

    Great post.

    I suggest you check out Copyblogger as well. They have some great resources on headlines.

    Which theme are you using for your blog? It’s very clean and uncluttered.

    • Damayanthi July 16, 2013, 9:45 am

      You are right Rohi, Copyblogger has great headline related content.

      I use Thesis (I think 1.8). I have Thesis 2 as well, but haven’t updated yet.

      Thanks for stopping by, you have a great week.


  • Jennifer Kennedy July 16, 2013, 8:09 am

    I kept hearing about needing to have a stellar headline.

    And, it wasn’t until I created a post titled “What MC Hammer Can Teach Us About Online Courses” did I really see first hand what a headline can do. I took that one straight from the 52 Headline Hack ebook!

    My website is very new, but that one has received the most responses. I’ve even had people tell me they came to my site because they were curious about the title.

    So, I’m not necessarily going to change past titles, but I will give more thought to titles for future posts! Thanks so much for this info!

    • Damayanthi July 16, 2013, 10:03 am

      Welcome to my blog Jennifer.

      It is great to see that you have the proof from using headline hack book. That is something I go to all the time.

      Yes, you are right – The headlines can make or break a post. It is taking that extra few minutes to think about it. Well, saying that sometimes I just get stuck then I go with the one I have.

      Thanks & have a great week!


  • Margarita July 18, 2013, 4:00 pm

    Hi Damayanthi,
    Coming here from Adrienne’s blog. I liked the post about headlines a lot. This is the doorway to your content. I agree that it has to raise curiosity.

    I really think about going through my old posts and revise the headlines. Thank you for mention of the 2 free resources. Nice…

    Have a great week.

    • Damayanthi July 18, 2013, 9:02 pm

      Welcome to my blog Margarita. When you go through the old headlines just be cautious if you have any keywords you optimized.

      Yes, curiosity is a main factor why people want to read. This is same for emails as well.

      Thanks for stopping by & have a great week.


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